Systems

Post-event follow-up engine

The event ends. The relationship shouldn't. Turn every event into a recap, a testimonial and a reason to work together again.

The manual version

  • Feedback surveys go out late, or not at all
  • Recaps are written from scratch for every client
  • Photos sit in someone's drive for weeks
  • Nobody asks for a testimonial while the client is happiest
  • The next booking depends on the client remembering to call

The redesigned workflow

Steps marked with a diamond stay with your team.

  1. Survey responses and client feedback are gathered
  2. Insights are summarized into an internal recap
  3. A client-facing recap is drafted for your review
  4. Photos and event assets are organized and shared
  5. Testimonial requests go out at the right moment
  6. Open billing and closeout items are checked
  7. Repeat-business opportunities are flagged and follow-ups scheduled

What's included

  • Survey and feedback collection
  • Internal and client recap drafts
  • Asset organization and sharing
  • Testimonial request flow
  • Closeout and billing checklist
  • Rebooking reminders
  • Documentation and handoff

What we measure

  • Days from event to client recap
  • Testimonials collected per event
  • Open closeout items after 30 days
  • Repeat inquiries from past clients

What stays human

  • Approving the client-facing recap
  • Which clients to approach and when
  • Anything about invoices or refunds

Common questions

Typically delivered as a Quick Win Automation (from $2,500) or as part of an Operations Sprint. See pricing.

Do we need a survey tool?

Not necessarily. We can use a simple form you already have, or set one up as part of the build.

Will clients feel spammed?

Timing and tone are set with you, and every client-facing message can require your approval.

Can testimonials go on our website automatically?

We recommend a person approves every testimonial and confirms permission before it's published.

Want a better website or a simpler workflow?

Tell us what you want to improve. We’ll help you define a practical first step.